Promo-Chats vs Inflyte
Inflyte is one of the biggest names in promo servicing — a polished platform with a claimed network of 125,000+ tastemakers, a recipient app, Spotify/Apple pre-saves and an official rekordbox integration. Promo-Chats plays a different game: instead of delivering into a platform network, it sends personal messages from your own accounts. Here is the honest comparison.
The short version
Choose Inflyte if you want reach into an established network and a full-service ecosystem: recipients manage promos in the Inflyte app, campaigns can feed rekordbox via CloudDirectPlay, pre-saves are built in, and ProLinks can push promo links out by SMS or WhatsApp. It is subscription or pay-as-you-go — from around £33 per single promo or £44/month for two promos (per their published pricing, July 2026).
Choose Promo-Chats if you want your promos to arrive as personal chat messages from your own WhatsApp, Instagram, Telegram, Facebook, TikTok, X and email accounts — to your own list, with no app for recipients to install, at a flat €14.99 per campaign. The message comes from you, not from a platform.
| PROMO-CHATS | INFLYTE | |
|---|---|---|
| Core delivery | Personal DMs from your own accounts across 7 channels, per-contact preference | Email + Inflyte app for recipients; ProLinks can broadcast links via SMS/WhatsApp |
| Sender identity | You — messages land in an existing chat thread with your contact | The platform — recipients interact with Inflyte |
| Whose network | Your own list (plus curator self-signup to grow it) | Their network: 125,000+ claimed tastemakers, 20,000+ labels and agencies |
| Pricing | €14.99 flat per campaign, unlimited contacts, no subscription | From ~£33 per promo pay-as-you-go, or subscriptions from ~£44/month (July 2026, inflyteapp.com) |
| Recipient experience | Chat message with instant mobile stream — nothing to install | Inflyte app / email; DJ-friendly ecosystem incl. rekordbox CloudDirectPlay |
| Pre-saves | Not built in | Spotify & Apple Music pre-saves built in |
| Contact intelligence | AI social-profile finder, dedupe, bounce cleanup, channel preferences | Network-based targeting within their ecosystem |
| Tracking | Opens, streams, downloads, feedback — per contact and per channel | Plays, reactions and support within the Inflyte ecosystem |
Comparison based on publicly available information from inflyteapp.com, July 2026. Inflyte is a trademark of its respective owner; Promo-Chats is not affiliated with Inflyte. Spotted an error? Tell us and we will correct it.
Network reach vs personal delivery
The philosophical difference is simple. Inflyte's value is its network: upload once, reach tastemakers who already use their app — and their ProLinks feature acknowledges the chat shift by pushing links out via SMS and WhatsApp. Promo-Chats starts from the opposite end: in music, the sender is the message. A promo from "Inflyte" is a promo; the same track arriving as a WhatsApp from a PR the DJ knows is a recommendation. That is why Promo-Chats connects your own accounts and sends at human pace with per-channel rate limits — slower than a blast, dramatically better answered. For the tactics, see our DJ promo guide and WhatsApp promo guide.
What you see once the promo is out
A promo pool gives you a download count. A mail merge gives you nothing. This is what Promo-Chats records for every send, with names and timestamps:
And it does not stop at a dashboard: the next send starts with the people who answered you before, which is what makes it land better for everyone behind them.
Frequently asked questions
Is Promo-Chats an Inflyte alternative?
Yes, with a different model. Inflyte delivers your release into its tastemaker network via email and its recipient app. Promo-Chats sends personal messages from your own WhatsApp, Instagram, Telegram, Facebook, TikTok, X and email accounts to your own contact list.
Does Inflyte send WhatsApp messages like Promo-Chats?
Inflyte offers ProLinks, which can deliver promo links via SMS or WhatsApp through the platform. Promo-Chats differs in that messages are sent from your own personal or label WhatsApp account, so they arrive as a normal chat from you, personalised per contact.
Which is cheaper, Inflyte or Promo-Chats?
Promo-Chats is a flat €14.99 per campaign with unlimited contacts and no subscription. Inflyte publishes pay-as-you-go from around £33 per promo and subscriptions from around £44 per month for two promos (July 2026). Which is cheaper depends on your volume — for occasional senders, per-campaign pricing usually wins.
Do my contacts need an app to receive Promo-Chats promos?
No. Promos arrive as a normal message — WhatsApp, Instagram DM, Telegram, Facebook, TikTok, X or email — with a link that streams instantly on mobile and offers a download. Nothing to install, no account to create.